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		<title>MENA DIGITAL ADSPEND REACHES USD 6.95 BILLION IN 2024</title>
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		<pubDate>Thu, 12 Jun 2025 10:26:39 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/mena-digital-adspend-reaches-usd-6-95-billion-in-2024/">MENA DIGITAL ADSPEND REACHES USD 6.95 BILLION IN 2024</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>UNDERSTANDING AND MITIGATING AD FRAUD IN MENA</title>
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		<pubDate>Mon, 26 May 2025 20:08:24 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/understanding-and-mitigating-ad-fraud-in-mena/">UNDERSTANDING AND MITIGATING AD FRAUD IN MENA</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>فهم النقر الاحتيالي والحد من آثاره في منطقة الشرق الأوسط وشمال أفريقيا</title>
		<link>https://iabmena.com/understanding-and-mitigating-ad-fraud-in-mena_ar/</link>
		
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		<pubDate>Mon, 26 May 2025 20:15:29 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/understanding-and-mitigating-ad-fraud-in-mena_ar/">فهم النقر الاحتيالي والحد من آثاره في منطقة الشرق الأوسط وشمال أفريقيا</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>بدء استخدام الوسائط الإعلامية للبيع بالتجزئة</title>
		<link>https://iabmena.com/getting-started-with-retail-media-ar/</link>
		
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		<pubDate>Tue, 13 May 2025 18:34:49 +0000</pubDate>
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		<title>GETTING STARTED WITH RETAIL MEDIA</title>
		<link>https://iabmena.com/getting-started-with-retail-media/</link>
		
		<dc:creator><![CDATA[IABMENA]]></dc:creator>
		<pubDate>Sun, 12 Jan 2025 19:57:08 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/getting-started-with-retail-media/">GETTING STARTED WITH RETAIL MEDIA</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>THE STATE OF RETAIL MEDIA IN MENA</title>
		<link>https://iabmena.com/state-of-retail-media-growth-summit/</link>
		
		<dc:creator><![CDATA[IABMENA]]></dc:creator>
		<pubDate>Mon, 14 Apr 2025 11:27:33 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/state-of-retail-media-growth-summit/">THE STATE OF RETAIL MEDIA IN MENA</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>ALTMAN SOLON 2025 STATE OF DIGITAL ADVERTISING IN MENA</title>
		<link>https://iabmena.com/altman-solon-2025-state-of-digital-advertising-in-mena/</link>
		
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		<pubDate>Thu, 10 Apr 2025 19:58:10 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/altman-solon-2025-state-of-digital-advertising-in-mena/">ALTMAN SOLON 2025 STATE OF DIGITAL ADVERTISING IN MENA</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>MENA pDOOH ECOSCAPE</title>
		<link>https://iabmena.com/mena-pdooh-ecoscape/</link>
		
		<dc:creator><![CDATA[IABMENA]]></dc:creator>
		<pubDate>Wed, 10 Jan 2024 18:11:55 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/mena-pdooh-ecoscape/">MENA pDOOH ECOSCAPE</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>MENA CTV ECOSCAPE</title>
		<link>https://iabmena.com/mena-ctv-ecoscape/</link>
		
		<dc:creator><![CDATA[IABMENA]]></dc:creator>
		<pubDate>Wed, 05 Mar 2025 09:02:27 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/mena-ctv-ecoscape/">MENA CTV ECOSCAPE</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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		<title>ADTECH EVALUATION TEMPLATES</title>
		<link>https://iabmena.com/adtech-evaluation-templates/</link>
		
		<dc:creator><![CDATA[IABMENA]]></dc:creator>
		<pubDate>Thu, 13 Mar 2025 18:32:55 +0000</pubDate>
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					<description><![CDATA[<p>The post <a href="https://iabmena.com/adtech-evaluation-templates/">ADTECH EVALUATION TEMPLATES</a> appeared first on <a href="https://iabmena.com">IAB MENA</a>.</p>
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