IAB MENA is partnering with ExchangeWire to bring the ATS experience to Dubai on the week of November 23rd 2026, recognising the region’s growing influence within the evolving media and marketing landscape.
This event will spotlight the forces reshaping the region’s digital ecosystem; from AI-driven innovation in ad tech across MENA, to the evolving tech landscape within the UAE’s content industry. With a focus on trust, transformation, and regional collaboration, ATS Dubai will explore how APAC, EMEA, and MENA markets can align strategies and share solutions.
Attendees can expect a day of high-impact panel discussions, networking, and insights designed to equip industry leaders for the next wave of growth.