Head of Business Partnerships MENA
Joanne has accrued over a decade of experience across tech and consulting industries, with a focus on strategic business development; commercial growth acceleration; and extended ecosystem engagement.
She currently leads the business partnerships team for Services in MENA, building and growing ByteDance and TikTok’s footprint with key brands/players. Her scope spans across various industries such as Telco & Media, Government, Travel & Tourism, Financial Services & Real Estate.
Prior to TikTok, Joanne worked at McKinsey & Company and Google, where she led private equity engagements and transformation programs with multi-entity owners (SWFs, FOBs, conglomerates), and drove priority strategy and sales acceleration projects, respectively.
Representing: Bytedance | TikTok
Category: Tech | Research