Aazim HaqueAnalytics Lead, Publicis
Aazim leads the Analytics vertical at Publicis Data Sciences, working with clients such as LVMH, Almarai, P&G, BMW, Samsung, Marriott, VISA and numerous others for the last 8 years to help them execute on their media budgets more efficiently and effectively. His team does this through projects such as Digital Attribution, Marketing Mix Modelling and Customer Analytics. Aazim has also led the deployment of Alteryx at the company and helped automate various internal processes, driving significant cost savings across the Groupe.
Amit KumarHead of Digital Analytics, Alshaya
Digital & Marketing Analytics professional with experience of more than 10 years in working with a vast range of Fortune 500 US companies – Financial institutions to Retailers. Currently, Leading the Digital Analytics and Marketing Measurement in Alshaya and focusing on Operationalizing the measurement framework. In free time, I like to play Ping Pong, Badminton and watch documentaries.
Hoda DaouGeneral Manager MENA, Annalect
Kamal El AghaHead of Data, Analytics & Tech, Havas Media Middle East
Kamal is currently responsible for the Data, Analytics, and Technology department at Havas Middle East. In addition to building a world-class team, he has initiated, developed, and deployed Havas Middle East’s proprietary data analytics platform across various clients.
Prior to Havas, Kamal has had the privilege of leading digital analytics and marketing strategy at Etihad Airways in Abu Dhabi, in addition to several organisations in London such as AutoTrader UK and Disney.
Mohamad ItaniHead of Agency Development, Amazon Ads
Mohamad is the Chair of the IAB MENA Ecosystem & Channel Development Committee and is representing Amazon Ads on the Board of Directors. He has spent his entire career till date in digital and tech across the MENA Region. Coming from an agency background, Mohamad played a crucial part in developing digital platforms and practices including Search, Video, Mobile, Programmatic and data solutions for various agency groups, the latest being MCN/IPG which he served most of his career. During the various roles, he was commissioned to establish the digital practice across key markets including UAE, KSA and Egypt.
Pavel SimaGM & SVP MTA Global, Roivenue
Co-founder & GM of ROIVENUE, a ScanmarQED company – an analytics, optimisation & attribution suite founded in 2015 in Prague. Loves helping leading brands to achieve their goals with greater ease & efficiency. Featured in the Top 100 Czech marketers list.
Riddhi Das GuptaData Science & Research Director, MCN | Reprise Digital
Riddhi is an experienced professional into the domain of Data Science and Research Analytics serving varied clients across MENA. Her focus is mainly to shape the brand towards Digital Marketing Transformation with an emphasis on bespoke audience targeting, efficient media planning and maximizing ROAS.
Vipul JainHead of Measurement, Tik Tok MEA & Turkey
Vipul is the head of measurement at TikTok for Middle East Africa & Turkey, with over 13 years of experience in the industry. He began his journey with Nielsen and has since worked in diverse markets like the Middle East, China, and India, contributing his expertise to companies such as Nielsen, Kantar, Disney, and TikTok.