Member Showcase Series

Date

May 29 2024 - Nov 30 2024

Time

4:00 pm - 5:00 pm

Location

Online

Cost

Free
  • AUDIENCE:

    Members, Non-members
REGISTER
BECOME A MEMBER

Event Overview

Join us as for one or more of the Member Showcase webinars, where IAB MENA members offer training opportunities aimed at providing knowledge and insights to the entire industry in bite-sized, hour-long sessions.

These sessions provide a unique opportunity to learn from others across a range of different topics.

The provided schedule is tentative and subject to change. Please bookmark this page to stay updated and check regularly for changes.

If your company is an IAB MENA member and you would like to be considered to present, contact us at [email protected].

Agenda

Hourly Schedule

April 29, 2024: Changing Values of Gen Z in the Middle East, Havas Middle East

16:00
Welcome & Introduction
16:10
Keynote: Changing Values of Gen Z in the Middle East
Explore the themes influencing the Middle East youth's perception of brands today.
Speakers:
Havas Middle East
16:45
Discussions and Q&A
17:00
Wrap and Close

May 29, 2024: Introduction to AI, GroupM

16:00
Welcome & Introduction
16:10
Keynote: Introduction to AI
Learn how to leverage AI in Marketing: adoption, best practices, ethical considerations.
Speakers:
GroupM
16:45
Discussions and Q&A
17:00
Wrap & Close

June 26, 2024: Media Essentials: MENA's Media Marketplace, Aleph

16:00
Welcome & Introduction
16:10
Keynote: Media Essentials: MENA's Media Marketplace
Learn more about MENA's media markets, including media consumption, online and offline experiences.
Speakers:
Aleph
16:46
Discussions and Q&A
17:00
Wrap & Close

JUN, 2024: Unlocking Growth: A Data-Driven Multi-Channel Approach, Digital Tree Holdings

Further details about the session will be provided soon.

JUL 2024: Leveraging AI for Content Creation, Augustus Media

Further details about the session will be provided soon.

AUG 2024: Digital Media 101, Omnicom Media Group

Further details about the session will be provided soon.

SEP 2024: eCommerce in MENA, Publicis Media Groupe

Further details about the session will be provided soon.

OCT 2024: Identity Solutions, The Trade Desk

Further details about the session will be provided soon.
Havas Middle East
Havas Middle East
To read more about the member and its field of activities, please click on the arrow above.
GroupM
GroupM
To read more about the member and its field of activities, please click on the arrow above.
Aleph
Aleph
To read more about the member and its field of activities, please click on the arrow above.

Our Speakers

Speakers

  • Havas Middle East
    Havas Middle East
    Havas Middle East
    Havas Middle East

    To read more about the member and its field of activities, please click on the arrow above.

  • Digital Tree Holdings
    Digital Tree Holdings
    Digital Tree Holdings
    Digital Tree Holdings

    To read more about the member and its field of activities, please click on the arrow above.

  • GroupM
    GroupM
    GroupM
    GroupM

    To read more about the member and its field of activities, please click on the arrow above.

  • Aleph
    Aleph
    Aleph
    Aleph

    To read more about the member and its field of activities, please click on the arrow above.

  • Agustus Media
    Agustus Media
    Agustus Media
    Agustus Media

    To read more about the member and its field of activities, please click on the arrow above.

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