Ecosystem & Channel Development

OUR MISSION

Support the growth of a robust and diversified digital ecosystem through identifying and developing relationships and insights.

OUR TASK FORCES

Lead the IAB MENA ecosystem and channel development initiatives and advise the IAB MENA Board of Directors about the committee’s strategic orientation.
Programmatic
Ongoing focus on programmatic industry knowledge and growth.
E-Commerce | Retail
Create a strategy for the support of eCommerce/ Shoppable growth through industry connections and increased insights.
Emerging Media
Develop positions on emerging channels such as CTV, DOOH and Audio and support their growth.

CHAIR OF THE COMMITTEE

VICE-CHAIR OF THE IAB MENA BOARD OF DIRECTORS

MOHAMAD ITANI
Head of Agency Development, representing Amazon Ads, MENA

COMMITTEE MEMBER

JACOB THOMAS
Head of UAE Operations, representing Snap MENA

COMMITTEE MEMBER

RICHARD FITZGERALD
CEO, representing Augustus Media

OUR LATEST WORK

    Order By :
    Order :

    NOT A MEMBER YET

    Become part of our community and play a pivotal role in steering the industry

    Get in touch about membership

    By becoming a corporate member, all staff get advantage of the membership benefits including networking, learning, growing the industry and building a sustainable future together. Learn more about membership packages.
    Become a member today by emailing [email protected] or completing the Membership Request Form.

    image
    https://iabmena.com/wp-content/themes/hazel/
    https://iabmena.com/
    #d8d8d8
    style1
    paged
    Loading posts...
    /var/www/iabmena/site/
    #
    on
    none
    loading
    #
    Sort Gallery
    on
    yes
    yes
    off
    on
    off