Call To Action: Join One Of The Research & Measurement Sub-Committees

Posted on: Thursday 12 November 2020 | IAB GCC Research & Measurement Committee

The IAB R&M Committee aims to become the authority on measurement and attribution standards, research insights and digital adspend trends in an effort to drive industry growth through increased trust and sustainability.

We would like to invite you, our valued members, to join one of the below listed sub-committees. You will have the opportunity to collaborate with peers from the industry and execute the strategic orientation of the R&M Committee.

  • Standards & Guidelines – Establish, publish and maintain a set of best practices and guidelines which are endorsed by the IAB GCC to highlight and encourage best practice
  • Lighthouse | Adspend – Establish and manage singular, high impact projects relating to adspend
  • Regular Insights – Regular thought pieces, insights and roundtables


Send your interest or any questions to [email protected] as soon as possible and clearly indicate the sub-committee you are interested to join.

If you need help to decide, consult our Committee Charter or email [email protected].

Join today and be part of the leaders driving the digital industry forward!

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IAB GCC Research & Measurement Committee

Post by IAB GCC

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