This download available to both IAB MENA Members and Non-members includes an  evaluation of 27 different Retail Media Networks active in the GCC to provide a ‘Capability Map’ that provides a quick view of:

• on-site
• off-site
• in-store
• measurement capabilities
• pricing structures
• available targeting options

This release complements other recent resources relating to Retail Media in MENA which can be found on the website:

ECOscape
Setting up a RMN
Members only: The State of Retail Media in MENA
Members only: Getting Started with Retail Media 
Members only: بدء استخدام الوسائط الإعلامية للبيع بالتجزئة