Archive for the
‘Interactive Tools’ Category

  Connected TV MENA CTV & OEM Capabilities A ready-reckoner comparing the advertising capabilities of CTV platforms and OEM partners across MENA — covering buy types, ad placements and targeting capabilities for AVOD, Advanced TV, Hybrid, FAST and SVOD apps, plus smart TV manufacturer (OEM) inventory. Platforms/Apps OEM Partners All categories Ad placement Targeting capability […]

  Programmatic Out-of-Home MENA pDOOH Capabilities DOOH is growing rapidly across the MENA region, while programmatically enabled screens are increasingly available to advertisers. Here, we look at the programmatically available inventory in the UAE, providing a listing of relevant DSPs, SSPs and measurement options. Download PDF Media owners All environments Size All Large Small Reset […]