IAB MENA announces changes in Board LeadershipPosted on: Monday 23 January 2023 | IAB MENA The Interactive Advertising Bureau MENA (IAB MENA) â The trade association exclusively dedicated to the development and promotion of the digital marketing and advertising sector in the region - is announcing a succession in its board leadership. Rayan Karaky, the [...]
Archive for the
‘General’ Category
IAB MENA Holds Workshop on Women Empowerment Principles (WEPs) The workshop was held in collaboration with UN Women with the aim to drive fast-forward progress for womenâs representation and inclusion, in business at all levels.Posted on: Tuesday 10 January 2023 | IAB MENA The Interactive Advertising Bureau MENA (IAB MENA) organized a âDiversity Equity & [...]
Established in May 2019, The Interactive Advertising Bureau GCC (IAB GCC) is the regional voice and thought leader of the regionâs interactive marketing and advertising industry, committed to building a sustainable future for digital advertising.
IAB MENA 2022 in ReviewPosted on: Thursday 22 December 2022 | IAB MENA 2022 was a busy year for the MENA digital industry and the IAB was no exception. In our third full year of operating, we enjoyed a significant increase in tempo, and a noticeable increase in industry support towards our vision of driving [...]
To Grow Trust & Transparency In Our Industry, We Need To Work TogetherPosted on: Saturday 12 March 2022 | IAB GCC Ian Manning It was only a few years ago when sitting with some of the industryâs good and great, that we collectively pondered the question; âhow big is the digital market?â A seemingly simple [...]
The IAB GCC is partnering with Snap and ABG in a led by SnapWomen initiative âConnected Women: Together for a sustainable future"Posted on: Tuesday 8 March 2022 | IAB GCC This year to celebrate women's achievements as part of International Women's Day, the IAB GCC has partnered with SnapWomen (ERG), a Snap volunteer employee resource group [...]
IAB GCC 2021 Year in ReviewPosted on: Sunday 19 December 2021 | IAB GCC As we come to the end of another challenging year, we look back on some of the progress we have collectively made to fulfill our vision to drive growth in the MENA digital advertising economy by nurturing the community, accelerating knowledge [...]
IAB MENA committed to building an inclusive and diverse digital industryPosted on: Wednesday 24 November 2021 | IAB MENA Updated on: Wednesday 7 December 2022 | IAB MENA Nurturing our community is a key part of the IABâs vision to be the catalyst for growing the MENA digital advertising economy. As part of this aim, [...]
The IAB GCC, ABG and TAG Launch New Standards to Fight Criminal Activity and Promote Brand Safety in Digital Advertising in the Gulf Cooperation Council (GCC) RegionPosted on: Wednesday 17 November 2021 | IAB GCC The Interactive Advertising Bureau (IAB GC) and Advertising Business Group (ABG) and have partnered with the Trustworthy Accountability Group (TAG) [...]
The IAB GCC and ABG invites you to the launch of the Trustworthy Accountability Group (TAG) in the GCCPosted on: Monday 8 November 2021 | IAB GCC The IAB GCC and ABG are partnering with the Trustworthy Accountability Group (TAG) - a cross-industry self-regulatory organization designed to increase trust and transparency in digital advertising - to promote [...]
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